Not every niche is viable or profitable, not matter how “passionate” you are about it.
That is the one big lie that most bloggers believe when they start out: “Just follow your passion, and you’ll make good money.”
Another big lie is that you’ll make good money right off the bat.
There are several distinct steps you must go through before you start to see cash flow.
First, read How To Set Up Your Blog For Monetary Success; then read How To Make Money Blogging.
By picking a profitable niche, you’re starting on the right foot.
If there is a lot of demand out there for your niche, you have a fighting chance to make money.
Why?
Because you need traffic. If no one is interested in your topic, well, you’re not going to be very successful. Competition is your friend, if you learn how to embrace and leverage it.
However, equally as important to selecting a good niche is having a strategic plan in place towards blogging. I spent a whole year posting daily without a concrete money-making strategy.
Luckily, I had picked a niche that was popular, and that helped my blog immensely. But I want you to start on the right track (or help you get on the right track) now!
Here we go:
Click here for a list of brands you can work with and the best products to promote for them on Amazon!
Now, in order to tap into these profitable niches, you must create a personal brand around your blog.
When you have a strong personal brand, you are a trusted source. You are a recognized expert. This will lead to speaking engagements, book deals, and media attention.
When your audience knows who you are and what you can do for them, they’ll flock to you.
Read my interview on the Huffington Post here.
How To Build Your Personal Brand
First you need to ask yourself these questions:
1. What do you want to do and why do you want to do it?
Complete this sentence: I want to [what you want to contribute] so that [the impact you want to make].
Use my list of 12 niche topics above and choose one you’d like to focus on after you’ve completed that sentence.
2. What are you good at, or what do people naturally ask you?
Make a list. If you don’t think you’re good at anything, learn a new skill or ask people what you’re good at.
Only when your personal brand convinces someone they would be better off giving you their money than keeping it will you know you’re providing real value.
Money cannot be your primary motivation; your audience will see through you, and your success will be short-lived.
3. Create your tagline.
- I teach entrepreneurs how to build email lists and create online courses with ease. ― Amy Porterfield
- I teach hustlers how to day trade attention. ― Gary Vaynerchuk
- I help families manage their finances. ― Suze Orman
- I will teach you to be rich. ― Ramit Sethi
- I awaken the giant within individuals. ― Tony Robbins
- I help people focus on what’s essential. ― Greg McKeown
- I help female entrepreneurs learn to start, build, and grow their online businesses. ― Elaine Rau
4. Create your blog and social media channels
Why do you need both?
- Your blog is the platform that you own where you share your thoughts and ideas.
- Social media is where you get people to engage with you on your blog’s content.
Your blog posts should be useful, thorough, entertaining, or better than other blog posts on the same topic.
Always choose quality over quantity.
Give away incredibly useful, free content before asking visitors to buy your product or services.
Ask for your visitor’s email address in exchange for an awesome piece of free content so that you can send them even more free content on a regular basis and continue to build trust.
Some people hate being in pictures but you must have pictures of yourself. It’s hard to form a human connection without it. People follow people they like and connect with — if you’re not showing who you are, you can’t form a connection.
I have a personal brand and a blog brand. They are similar, but I have separate social media accounts for each. You can choose to combine them, but I post different things on each account, so I keep them separate.
On Facebook I have @ElaineRauOfficial and @LadyBossBlogger.
Below is my personal Instagram account @ElaineRau.
And this is my blog’s Instagram account @LadyBossBlogger.
Even though they may look different, they have the same concept and that is to inspire and educate.
Every single image I create is done using the free drag and drop design tool: Canva.
If I can do it — you can do it!
Can’t wait to see your personal brand pop up soon!
If you have any questions about branding or blogging, feel free to reach out to me at ladybossblogger@gmail.com, and I would be glad to answer any questions you may have!
If you loved this post, please SHARE this post to your page!
Much Love,
❤ Elaine Rau
Founder of LadyBossBlogger.com — blog highlighting female entrepreneurs, their businesses and their stories. Email ladybossblogger@gmail.com to be featured!
What is the first thing you do when someone talks about their blog? You look them up, right?! You check out their social media accounts, their website, their reviews and whatever else you find online.
The more people can find about you online, the more credible you are.
Especially if your blog is mentioned in big media outlets such as the HuffingtonPost.com, Entrepreneur.com, BusinessInsider.com, Forbes.com, LadyBossBlogger.com… if you haven’t heard of the last one, you have to look it up! 😉
LadyBossBlogger was featured on the Huffington Post — September 6, 2017 — a year after I started it!
I got the hookup from the owner of an incredible PR firm, Kristen Marquet. I interviewed her on July 12, 2017 and she introduced me via email to her Huff Post contact the day after! …
To be on par with the fast-paced global business growth, businesses must throw in efforts to improve their productivity. And technology is the quickest and perhaps the only gateway to achieve these targets on daily basis and get customer success. Whether an entrepreneur or an organization, businesses are benefiting alike from the technological solutions.
You can organize piles of never-ending paperwork and answer a constant flow of emails. Tedious tasks are being replaced by automation. You can also store your data in digital format by using cloud technology. Companies now use employee monitoring apps to efficiently manage their workforce.
Below are five solutions that help you boost your business productivity. …
Digital marketing has taken the world by storm, and it’s getting bigger every day. Some relevant sources predict that by 2020, digital ads will account for almost 45% of total media ad spending, which is 16.5% more than in 2014. This strategy offers you a variety of channels and mediums to reach your target audience and promote your brand, but this abundance also comes with a price tag — the amount of work you have to put in is tremendous. Luckily, there are tools that can help you stay on top of every segment of your digital marketing efforts.
MailChimp
Email can safely be proclaimed customers’ preferred channel of communication with brands, as 77% of people agree with this claim. Similarly, 91% use email at least once every day. These stats illustrate why it’s important to have your email marketing running like clockwork. This can be challenging given the size of an average contact list, which is why you need marketing automation. …
Rosa Laura Junco is co-developer and Chief Executive Officer of The Knife Media, the first media outlet to offer news without spin and use a scientific process to rate traditional publications for their level of bias. Mrs. Junco oversees all divisions of the subscription-based digital platform, which teaches news consumers to identify distortions in the media and enhance their critical thinking skills.
In addition to being a businesswoman, Rosa Laura Junco is a mother of five children. Raised in Monterrey, Mexico she is now based in the U.S. …
When I started LadyBossBlogger I didn’t think blogging for money was possible.
I had read a little bit about it online, didn’t think it was attainable for me, and had no clue how to tangibly achieve something like that.
A year prior to starting my own blog, I had worked as an intern for Halfstack Magazine for a year and half and didn’t make a cent. In fact, I spent money on gas and parking to attend exclusive press events and then wrote their articles for free afterwards.
Even though I wasn’t paid, I loved every second of it and learned so much!
(If you’d like to intern for LadyBossBlogger to build your blogging experience, apply here). …
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